Three New Ideas to Help your Business in 2023

by JaneDec 7, 2022Business Owner0 comments

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Last week I had the pleasure of attending the EMC2022 Conference in London. It was a thoroughly inspiring event with some amazing keynote speakers coming together to celebrate entrepreneurship, share their wisdom and promote new ideas and ways of thinking.

Sharing ideas and learnings about our businesses is just one way we can help one another to progress and evolve, so today I am sharing three new ideas – taken from my own business journey this year – that might help your business in 2023. Let’s dive in!

Goal setting and planning can and should take different formats

Planning and goal-setting is a hugely important end-of-year activity for me. I started this year off with my electronic diary and the task management tool ClickUp for all of my to-do’s, but

over the first few months of the year, I started to find that the act of writing key events and plans was proving very helpful for me and made me feel more accountable. I didn’t ditch the online diary altogether, but did invest in some good quality physical planners, namely the Full Focus Planner and the Goal Planner from Charlie Day. The act of writing things down activates a different part of the creative brain, so why not try this for yourself in the new year?

2. Take the time to find your people

Are you working with the right people? This year I took some time to carefully assess my client base and make adjustments to my marketing so I would be talking directly to my target audience. It’s a daunting step this one, but 100% necessary for business owners who want to grow and develop in their chosen niche. I have worked with over twenty CEOs in 2022, all of whom have the same shared values, drive and passion for business. Spend some time evaluating your ideal client avatar and start creating marketing that speaks directly to them. You might lose some clients in doing this, but be honest – did you really enjoy serving them in the first place?

3. Always be learning (but tread carefully)

I’ve been guilty of ‘shiny new object syndrome’ many times in the past (I still am!) – the distraction of the ‘must have’ new course promising six-figure results in ten weeks. You know the ones! Whilst I am a big believer in self-development there is a distraction in buying into too many problem-solving resources and it can actually harm your personal development. Take stock of your goals and research your learning resources carefully so they support your goals for the long term. Ask yourself how you can develop your skills to serve your clients better, and have a budget!

What have your big lightbulb moments been this year? Share them in the comments below and let’s create more positive growth for ourselves and our businesses in 2023!

Lastly, I’d like to say a big thank you to all of my clients, it’s been a pleasure to work with you this year and I appreciate your continued support.

If you would like to find out more about how to get your business performing better in 2023, please get in touch! You can book a coffee chat with me here. I look forward to hearing from you.

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Are you a female business owner who has achieved great success, making six figures or more? Congratulations! Building a thriving business is no small feat and we usually achieve this while balancing all the other commitments at home and family. However, as your business grows, you may find yourself overwhelmed, time-poor, and stuck in the day-to-day operations. It’s time to shift your focus from the weeds and start scaling your business smartly. In this blog post, we’ll explore the importance of strategy sessions, the dangers of getting stuck in your business, and how working with an Ops expert can ensure your business can scale efficiently and sustainably.

Strategy Sessions: The Backbone of Smart Scaling

Strategy sessions are crucial for the growth and expansion of any business. These sessions provide you with an opportunity to step back, assess your current position, and chart a clear path forward. Here’s why strategy sessions are important:

Setting Clear Goals: Strategy sessions allow you to define SMART (Specific, Measurable, Achievable, Relevant, Time-bound) goals for your business. By setting clear objectives, you’ll have a roadmap to guide your decisions and actions. (More on roadmaps later)

Aligning Resources: During strategy sessions, you can evaluate your available resources and identify any gaps or areas that need improvement or more time. This alignment ensures that your resources are effectively allocated to support your business goals. I often see people in roles that are not being managed and are wasting time and money for the business owner.

Identifying Opportunities: Strategy sessions help you identify new opportunities for growth, innovation, and expansion. By exploring different avenues, you can make informed decisions on how to best position your business in the market. Talking this through with someone outside of your organisation is really important and makes the conversation much more impactful and new ideas and thoughts always come up.

Getting Your Head Out of the Weeds: The Danger of Being Stuck

As a busy business owner, it’s easy to get caught up in the day-to-day operations. However, continuously working in the weeds can hinder your business’s growth potential. Here’s why you can’t keep getting stuck in your business:

Limited Perspective: Being immersed in the day-to-day tasks restricts your ability to see the bigger picture. It’s essential to gain a broader perspective by stepping back and assessing your business as a whole.

Lack of Innovation: When you’re constantly firefighting and handling operational challenges, there’s little time left for innovation. Scaling your business requires fresh ideas and creative solutions, which can only be fostered by taking a step back from the daily grind. I know first hand how difficult this is and even I spend time out of my business (usually a lovely spa hotel) to think about new ideas and products. My best ideas come when I am not at my desk and usually out walking.

Missed Opportunities: By being stuck in the weeds, you might miss out on potential growth opportunities. Whether it’s forging strategic partnerships, exploring new markets, or implementing efficient systems, these opportunities can significantly impact your business’s success.

Working with an Ops Expert: Scaling Smartly

To ensure your business can scale smartly, it’s crucial to work with an Operations (Ops) expert. Ops experts specialise in streamlining processes, optimising systems, and restructuring teams to make your business more efficient and sustainable. Here’s how an Ops expert can help:

Accountability Support: An Ops expert provides the much-needed accountability that keeps you on track with your goals. They help you stay focused, prioritise tasks, and ensure that your business is moving in the right direction.

Implementation Support: Scaling your business involves making changes and implementing new strategies. An Ops expert can support you throughout the implementation process, ensuring a smooth transition and minimising disruptions.

Efficiency and Sustainability: Ops experts have the expertise to identify bottlenecks, streamline processes, and optimise your business operations. Their insights and recommendations can significantly improve efficiency, saving you time and resources while ensuring long-term sustainability.

Success is not just about hard work. Scaling your business smartly requires a strategic approach and a willingness to step back from the day-to-day operations. Strategy sessions provide the foundation for growth, allowing you to set clear goals, align resources, and identify opportunities. Avoid the dangers of getting stuck in your business by gaining a broader perspective, fostering innovation, and seizing growth opportunities. Lastly, working with an Ops expert can provide the necessary support and expertise to streamline your operations and ensure your business can scale efficiently and sustainably. Only certain people love the back end of businesses, you need to find your partner to your creative genius mind to make a great team, then you will see your business fly! Remember, smart goals save you time and pave the way for your business’s continued success.

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